The Seed Company is an international charity focused on providing the Bible to the thousands of language groups around the world who don’t yet have it in their language. We designed and provided oversight for their corporate blog (http://blog NULL.theseedcompany NULL.org/), which has been active since October 2010.
A good corporate blog provides a human voice to an organization. It also is a natural place for engagement with their current audience and allows connection with new people. It also lets an organization provide timely updates that would be much harder to do through a main corporate website.