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Watch the Details

April 11th, 2012

Paul Merrill

time-mistake

Time magazine made a mistake.

If you look at the bottom of this post, you will see a closeup of their mistake. The article is a book review comparing several Titanic books. The production artist forgot to remove the internal bar codes related to the images Рand it went to press that way!

Since their publication is run by humans, I will happily forgive them. Whoever was in charge had too many things going on at once, so this mistake slipped through. It’s not a huge mistake, but it’s not up to the standards of an international magazine with such a high readership. At the very least, its seems like they made too many staff cutbacks.

The moral of the story? Take time to look at what you send out – before you send it! The small amount of time you spend giving your creation one more look can end up making you look so much more professional.

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