Making Your Business Fun
Car magazine has a section at the back that lists all the new cars sold in the UK. That could be a boring list of facts and tables. It’s not. They injected it full of life and fun. Each car is categorized as being either “Good”, “Bad” or “Ugly”. Read the fine print here. Each […]
Simplify Your Message
Two receipts were given to me after I bought a few pieces of flagstone for a Saturday afternoon project. One was nicely generated by the cash register – complete with a little marketing message at the bottom (“On August 28th, the first 40 customers receive a free reusable bag!”). And then there was the no-technology […]