Quality vs. Quantity
Many businesses operate on quantity. The more cheap items pumped out the door, the higher the profits. You can often see this effect when someone big makes a mistake. They were too busy cranking out their product to take time to watch the details. And the result is not always pretty. If you’re starting up […]
Don’t Sweat the Small Stuff
Sometimes it’s easy to focus on what’s not right. The problem with doing that (unless you’re a quality control person or a copy editor) is that there’s so much wrong out there that you’ll end up missing the main point. Technology has done so much for us that we get frustrated when it’s not all […]
Greener Grass Media Rebranding
Many friends took my poll about which of these logos would be the new logo for Greener Grass Media. (As you may or may not know, we rebranded ourselves on May 8, 2012.) In the end, we chose the logo you see at the top of this website. Paul, the designer of the six logos […]
Social Media Pages
Every organization needs to have a presence on Facebook. Even if this isn’t the main social media platform for a company, they still must be there. Stevinson Automotive has seven dealerships in the Denver, Colorado area. Stevinson Lexus of Lakewood is the most established Lexus dealer in Colorado. We chose a bold use of the […]
Photography
Greener Grass Media provides photography in support of concepts that need to be illustrated for web content. And if we can’t create the image you need, we can find it for you. Please contact us for examples of the photographs we have created to fit specific clients’ needs. Below are two photos from a series […]
Brand Perception
Twenty-five cents can make a big difference in how your customer perceives you. This Tazo tea bag was part of a recent hotel experience. If the hotel chain had provided a Lipton tea bag, my perception of the chain would have been lower. The total cost difference between the two bags might have been 25c. […]